Downtown Countdown

PRINCETON — Preparations are well in the works for this year’s Downtown Countdown in Princeton.

Guests at the 7th annual countdown can expect participation from local businesses, festive activities, and more at the event. From 8:30 p.m. to 12:30 a.m. guests are welcome to visit the festivities in the Mercer Street Grassroots District.

Admission to the event is free for general entrance while some activities and participation include payment. Admission to enjoy six indoor venues with live entertainment is $15 for adults, $10 for senior citizens and students, and both veterans and children may enter for free.

“The Seventh Annual Downtown Countdown, a Winterfest Celebration will showcase the colorful and thriving neighborhood, with new businesses and a family-friendly holiday festival,” Lori McKinney, of the Princeton Renaissance Project said in a release.

Musical performances scheduled include Jonathan Scales Fourchestra at The Room Upstairs of The RiffRaff Arts Collective, Matt Mullins and the Bringdowns at Sophisticated Hound Brewing Company, performers of The One Voice project at Stages Music School, Jedah Palmer and Grace Campbell at Appalachian Coffee House and many more.

Genres that will be performed range from reggae, rock, pop, contemporary and more.

Outdoors, guests can enjoy ice sculpture carving, live painting, wood carving, horse and carriage rides, a black light art lounge, and many more unique activities.

According to McKinney’s release, the first 100 guests to enter will receive a free pair of 2020 glasses courtesy of Lindsey Optical. The first 500 guests will be given a “Be Kind” water bottle from Community Connections and Volunteer WV.

At the holiday event many local businesses will be open for festivities including The Blue Ridge Bee Company, Totally Glazed and others. Daydream Games will also be welcoming guests ahead of their 2020 opening.

Contact Emily D. Coppola at

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